Future Conference

Culture|Futures Invitation: Eco-Leadership by Cultural Institutions Venue: São Paulo Cultural Centre 30 May 2011

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Invitation: Eco-Leadership by Cultural Institutions
Venue: São Paulo Cultural Centre
30 May 2011

Download Sao Paulo Culture|Future Conference – Program

Workshops for cultural managers and practitioners
31 May 2011

Venues: Goethe Institute, British Council & Centro Cultural da Espanha em São Paulo

Organized by:

Culture|Futures and the City of São Paulo in cooperation with
C40 cities, EUNIC Brazil, Danish Cultural Institute, Spanish Culture Centre/AECID, British Council, Goethe Institute, Crie Futuros, Arup and other partners at the occasion of the World Summit of the Large Cities Climate Leadership Group (C40)

Culture|Futures Sao Paulo 2011 and partners logos

Conference Program

Eco-Leadership by Cultural Institutions - May 30th 2011, Cultural Centre of São Paulo

Aims and objectives

The overall aim is to foster cultural actions for the transition to an Ecological Age by 2050.

The objectives are:

  1. To inspire cultural institutions in São Paulo to consider new eco-social practices and leadership.
  2. To provide international mutual inspiration and exchange on the vision of an Ecological Age and how cultural institutions in their normal own practice can provide eco-leadership.
  3. To mark the initiation of a new global network for large cultural institutions on eco-leadership.


MC: Wellington

8:45 – 9:15 Arrivals and registration

9:15 – 9:30 General explanation about Culture|Futures, the conference & workshop programs and the whole process

  • •Olaf Gerlach-Hansen, Director of Culture|Futures.

9:30 – 10:00: Opening Address

  • EUNIC President Ana Paula Laborinho
  • Ministry of Culture Secretary Marta Porto
  • City of São Paulo Cultural Secretary CALIL

10:00 – 11:30: Global Key Notes on Connecting Culture and Ecology

  • Mark Watts, Arup (expected): International key note on Entering an Ecological Age.Mark Watts is managing the C40 team in Arup, advising cities around the world on sustainable urban development. His presentation is based on a research done on what the global transition to an ecological age, will require for cities around the world.
  • Lala Dehenzelin: South-South key note on the Creative Economy and sustainability.Lala Dehenzelin is UNDP Special Advisor on the Creative Economy South – South Programme, founder of Cries Futuros and has a background in arts and culture.

Questions & Answers

11:30 – 12:30: Lowering carbon and ecological footprint and benefitting from it

Moderator: Ricardo Voltolini (tbc)

  • Justine Simons, Head of Culture, Greater London Authority: The creative industries green programme in the context of the London Mayor’s Cultural Strategy. The experience of working with the creative sector to lower carbon footprint through goals, practical guides, tips etc. So far with sub-sectors of music, visual arts, film, theatre and now fashion and others coming.
  • Danilo Santos de Miranda, Director SESC São Paulo (tbc): The experience of SESC São Paulo on lowering carbon and ecological footprint in their centres

Question & Answers / dialogue with audience on greening cultural sector based on experiences of institutions in different disciplines.

LUNCH: 12:30 – 14.00

14:00 – 15:00: Re-thinking culture/nature and communication with audiences

Moderator: Paulina Chamorro (Eldorado) ou Denis Russo (Revista VEJA)(tbc)

  • •Janek Müller, fmr. theatre director, current curatorial team-member and dramatic adviser for the Über Lebenskunst festival. Über Lebenskunst is a project initiated by the German Federal Cultural Foundation in cooperation with the Haus der Kulturen der Welt, Berlin.
  • Ana Dip, Somos um Só Project

Q & A/dialogue with panel from Sao Paulo/international persons on connecting cultural content and communication with ecology

15:00 – 16:30: Culture – Ecology and Community

Moderator: Felipe Chaimovich, curator from MAM (tbc)

  • Philip Vencken, architect advising founder of Cradle to Cradle, Baumgartner.Introduction on applying cradle to cradle approach to city/community development. Dutch cities are now leading this worldwide
  • Hernani Dias, artist, founder of “re:farm the city”. Refarm the city (aka re:farm) is a collective project started and led by Hernani Dias with the purpose of developing open source software and hardware tools for urban farmers. Its now linking groups in Barcelona, Lisboa, Buenos Aires, New York and Beijing.
  • Questions & Answers/dialogue with panel from SP/int‘ on how culture can be part of community, city, regional or sector greening programs

16:30 – 17:30: Closing panel on the power of culture for green growth

  • Apresentacao dos workshops – MC
  • Olaf Gerlach-Hansen – Presenting Culture|Futures global eco-leadership network for cultural institutions and cities
  • Eduardo Jorge, Secretaria do Verde (tbc)
  • Ricardo Resende, Director of Cultural Center of São Paulo

17:30 – 19.00 Reception and social networking

Please note program is subject to change

Culture|Futures is an international collaboration of organizations and individuals who are concerned with shaping and delivering a proactive cultural agenda to support the necessary transition towards an Ecological Age by 2050.

The Cultural sector that we refer to is an interdisciplinary, inter-sectoral, inter-genre collaboration, which encompasses policy-making, intercultural dialogue/cultural relations, creative cities/cultural planning, creative industries and research and development. It is those decision-makers and practitioners who can reach people in a direct way, through diverse messages and mediums.

Affecting the thinking and behaviour of people and communities is about the dissemination of stories which will profoundly impact cultural values, beliefs and thereby actions. The stories can open people’s eyes to a way of thinking that has not been considered before, challenge a preconceived notion of the past, or a vision of the future that had not been envisioned as possible. As a sector which is viewed as imbued with creativity and cultural values, rather than purely financial motivations, the cultural sector’s stories maintain the trust of people and society.
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GSD Research Centers: The Mission of the Zofnass Program for Infrastructure Sustainability

Attendees may receive ASLA and AICP professional credits

The Mission of the Zofnass Program for Infrastructure Sustainability at Harvard University Graduate School of Design is to support the development, distribution, and adoption of an independent, third-party benchmark for the sustainability of infrastructure and large-scale projects. This conference marks the release of the alpha version of the Zofnass Rating System, which has been developed in collaboration with the engineering industry and academic experts.

The conference will identify many challenges of sustainability, including the need for infrastructure rehabilitation in developed countries. Through the introduction of the Zofnass Rating System, sustainability metrics will be discussed as well as the branding of sustainability through the adoption of certification and rating systems. Industry experts, along with government officials from major U.S. and international cities, will address the specific challenges of sustainability for infrastructure projects of varying types. Analysis of existing strategies and case studies on sustainable cities will enable us to ask how the planning, design, construction, finance, and operation of infrastructure can contribute to a more sustainable future.

Conference Program

Conference Registration

Free for Current Harvard Community and Public Agency/Government Officials.

$50 Non-Harvard Students & GSD Alumni.

$100 Academic and Non-Profit Employees.

$250 Industry Professionals