Using Memes to Improve Climate Change Communication

This post comes to you from Chantal Bilodeau’s Artists and Climate Change Blog

1a3331c8276bf112acbb17c47252ebbbGlobal Warming Meme Map

An intriguing article just got published that puts forward a theory about why the messaging about global warming has been wrong. Hint: it may be because global warming is not an experience; it’s a meme. You can find the full report on which the article is based, called Global Warming is a Virus, compiled by Joe Brewer and Balazs Lazlo Karafiath, here.

Filed under: Climate Communication

Artists and Climate Change is a blog by playwright Chantal Bilodeau that tracks artistic responses from all disciplines to the problem of climate change. It is both a study about what is being done, and a resource for anyone interested in the subject. Art has the power to reframe the conversation about our environmental crisis so it is inclusive, constructive, and conducive to action. Art can, and should, shape our values and behavior so we are better equipped to face the formidable challenge in front of us.

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