Going Green: Good for Screen

This post comes from Creative Carbon Scotland

This June Creative Carbon Scotland hosted the event ‘Going Green: Good for the Screen’ at the Edinburgh International Film Festival to tackle such questions. Ben Twist, director of CCS, along with guest-speakers Aaron Matthews, Industry Sustainability Manager at BAFTA, and Mairi Claire Bowser, from ethical set-management company Drèsd, discussed the environmental challenges facing the industries and the tools and resources that are being developed or which need to be developed for these to be overcome.

Environmental challenges facing the film industry include:

  • How to transport all necessary people and equipment to and from location
  • How to power film sets, including equipment, catering facilities, and caravans
  • What to do with sets and props after production.

With limited budgets (especially in television), speed is of the essence and cost and convenience are the name of the game. Transport is done as easily as possible, regardless of emissions; sets and props are often discarded into landfill (as storing costs are so high); power is provided by fossil-fuel generators. Environmental concerns get left by the wayside.

Fortunately, this is starting to change. Aaron Matthews has been working on the development and uptake of Albert, a free carbon-calculating tool tailored to film and screen productions. Used at the pre-production stage, it takes only 20 minutes to complete and clearly identifies major sources of emissions, and hence key areas for carbon reduction.

The four major UK production companies (BBC, ITV, Channel 4, and Sky) were involved in its development, which required a level of openness and data-sharing not usually seen between rival organisations: a refreshing example of the common good being placed above personal interest. They’re also ensuring its uptake: the use of Albert is now a compulsory stage in pre-production at Sky, and will soon be at the BBC also. This will hopefully achieve the aim of normalising sustainability concerns and integrating them into standard practice.

Whilst the knowledge provided by Albert is necessary for effective action to be taken, it is not sufficient. It’s important that productions are supported and facilitated in greening their activities. To this end, Mairi Claire Bowser argued for the creation of a central sustainability hub in Scotland. This would be THE go-to place for questions regarding material resource reuse, energy and carbon management, water stewardship, etc.

It could also provide training to bring productions up to speed on sustainability issues, as well as facilities such as low-energy set and prop storage, and the centre for creative re-purposing and innovative recycling. This will save lots of material from landfill, whilst also preventing further resource exploitation when the sets and props have to be remade. Such a base would have social and economic benefits too as smaller productions, such as student and indie films, could benefit from the greater resources available to larger productions. The wealth could be shared.

Collaboration and communication are key if a central sustainability hub is to be created, and at the moment it is very much at the ideas stage. However, as we have seen with Albert, such collaboration is possible provided there are enough people with the will to make a difference. And such people are certainly around, as positive changes are beginning to be seen across the industry. A few example include:

  • BAFTA is switching to 100% renewable energy
  • Shepperton Studios are trialling set-repurposing
  • Ealing Studios are installing plumbed water to sets, allowing water bottles to be easily refilled.

The film and screen industries have a long way to go, but tools such as Albert and a Central Sustainability Hub have the potential to make a big difference. As do members of the audience, which included filmmakers, students, and members of Screen Academy Scotland and Creative Scotland who we hope found the talk enlightening and thought-provoking.

For more information about resource to improve sustainability in the film and television industries please click here.

To find our more about green festival initiatives follow our summer #GreenFests blog!

Image: Vancouver Film School, Creative Commons License

The post Going Green: Good for Screen appeared first on Creative Carbon Scotland.

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Creative Carbon Scotland is a partnership of arts organisations working to put culture at the heart of a sustainable Scotland. We believe cultural and creative organisations have a significant influencing power to help shape a sustainable Scotland for the 21st century.

In 2011 we worked with partners Festivals Edinburgh, the Federation of Scottish Threatre and Scottish Contemporary Art Network to support over thirty arts organisations to operate more sustainably.

We are now building on these achievements and working with over 70 cultural organisations across Scotland in various key areas including carbon management, behavioural change and advocacy for sustainable practice in the arts.

Our work with cultural organisations is the first step towards a wider change. Cultural organisations can influence public behaviour and attitudes about climate change through:

Changing their own behaviour;
Communicating with their audiences;
Engaging the public’s emotions, values and ideas.

Go to Creative Carbon Scotland

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